Frida just made hygiene easier (and more fun!) with their

Frida just made hygiene easier (and more fun!) with their new personal care line for kids. Every formula is dermatologist-developed and backed by the Youth Skin Standard, which means it’s made specifically for growing skin. With fun textures, yummy scents, and glittery flavors, everything is built for the way kids actually live, play, and grow – so good habits stick around for the long haul. And thoughtful details like the pea-sized toothpaste pump help kids take the lead, so you can take a step back.
@frida Head to your local @walmart, comment KIDS for the link in your DMs, or shop the link in our stories!

Frida just made hygiene easier (and more fun!) with their new personal care line for kids

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